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³¯°³ µ¸Ä£ µí Æȸ°´Ù¸é¡¦¡®selling like hotcakes¡¯

Food and eating culture Metaphor¨è hotcake, pancake, toast, sandwich, pie 

±â»çÀÔ·Â2019-07-04 12:16
ÀÌâºÀ °´¿ø ±âÀÚ (cblee@catholic.ac.kr) ¤Ó´Ù¸¥±â»çº¸±â
ÀÌâºÀ ±³¼ö(°¡Å縯´ëÇб³ ¿µ¾î¿µ¹®ÇкÎ)
À̹ø ±Û¿¡¼­´Â Áö³­ÁÖ¿¡ ÀÌ¾î »§(bread)À» ÁÖ½ÄÀ¸·Î ÇÏ´Â ¹Ì±¹ ½Ä»ýÈ° ¹®È­¿Í °ü·ÃµÈ Ç¥ÇöÀ» ÁýÁß ºÐ¼®ÇÑ´Ù. ¹Ð°¡·ç·Î ¸¸µç cake, pancake, sandwich, pie, pizza µî ½Ç·Î ´Ù¾çÇÑ Á¾·ù¿Í ÇüÅÂÀÇ »§Àº ¹Ì±¹ »ç¶÷µé¿¡°Ô ÀÏ»óÀûÀÎ ¸Ô°Å¸®´Ù. ÀÌ ÀÏ»óÀÇ Àͼ÷¼ºÀÌ ±×´ë·Î ±×µéÀÇ ¾ð¾î¿¡ Åõ¿µµÆ´Ù. 

¸ÕÀú cake °ü·Ã Ç¥ÇöÀ¸·Î¼­ ¡®sell like hotcakes¡¯´Â ¹Ýµå½Ã ¾Ë¾Æ¾ßÇÑ´Ù. ¡®to be sold very quickly and in large amounts(´ë´ÜÀ§ ¾çÀ¸·Î »¡¸® Æȸ®´Ù)¡¯¶ó´Â ÀǹÌÀÇ ÀºÀ¯ Ç¥ÇöÀÌ´Ù. ¡®È£¶±Áý¿¡ ºÒ³µ´Ù¡¯´Â Çѱ¹¾î Ç¥Çö°ú ºñ½ÁÇÑ ¸Æ¶ôÀÇ ¶æÀÌ´Ù. ¿¹¸¦ µé¾î ¾î´À ÀÚµ¿Â÷±â¾÷ÀÌ »õ·Î ±âȹ Ãâ½ÃÇÑ SUV ¸ðµ¨ÀÌ ½ÃÀå¿¡¼­ ³¯°³ µ¸Ä£ µíÀÌ Æȸ®°í ÀÖ´Ù¸é ´ÙÀ½°ú °°ÀÌ ¸»ÇÒ ¼ö ÀÖ´Ù. 

The new SUV model we have just released is now selling like hotcakes.

¹Ì±¹ÀεéÀº ¾Æħ½Ä»ç·Î ¡®pancake¡¯¸¦ Áñ°Ü ¸Ô´Â´Ù. ¹Ð°¡·ç¿¡ ¿ìÀ¯¿Í °è¶õÀ» ³Ö¾î ³³ÀÛÇÏ°Ô ±¸¿î ¡®pancake¡¯´Â ´Ü¸ÀÀÇ ¡®syrup¡¯À» ¹ß¶ó ¸Ô´Â »§ÀÌ´Ù. ¡®pancake¡¯¸¦ µ¿»ç·Î ½á, ÀÌ ÄÉÀÍÀÇ ³³ÀÛÇÑ(flat) Çü»óÀ» ÀÇ¹Ì È®´ëÇÑ Ç¥ÇöÀº ¹Ì½ÄÃ౸ ´ãÈ­(American football talk)¿¡¼­ ³Î¸® ¾²ÀδÙ. ¹Ì½ÄÃ౸ °æ±â¿¡¼­ °ø°Ý¼±¼ö(offensive line)°¡ µÚ¿¡¼­ °øÀ» Àâ°í ÀüÁøÇÏ´Â running back¿¡°Ô ±æÀ» ¿­¾î ÁÖ±â À§ÇØ, »ó´ë¹æ ¼öºñ¼±¼ö(defensive line)¸¦ ¸·¾Æ¼­ ¹ÐÃÄ ¹ö¸®´Â ±â¼úÀ» ¡®block¡¯À̶óÇÑ´Ù. ÀÌ ¶§ ÈûÀÌ ³Ê¹« ÁÁ¾Æ¼­ »ó´ë¼±¼ö¸¦ ¹ÐÃÄ ¹Ù´Ú¿¡ µÚ·Î ³³ÀÛÇÏ°Ô ³Ñ¾îÁö°Ô ¸¸µé¾î Å« °ø°Ý ±¸¸Û(hole)À» ¸¸µé¾ú´Ù¸é, ±× ¼±¼ö°¡ ¡®pancake¡¯Çß´Ù°í ¸»ÇÑ´Ù. 

box1#Jon Runyan pancaked him and created a huge hole for the running back.

¾î´À ÀÚµ¿Â÷±â¾÷ÀÌ »õ·Î ±âȹ Ãâ½ÃÇÑ SUV ¸ðµ¨ÀÌ ½ÃÀå¿¡¼­ ³¯°³ µ¸Ä£ µíÀÌ Æȸ®°í ÀÖ´Ù¸é ´ÙÀ½°ú °°ÀÌ ¸»ÇÒ ¼ö ÀÖ´Ù. The new SUV model we have just released is now selling like hotcakes. <À̹ÌÁö=À̹ÌÁöÅõµ¥ÀÌ>
¹Ì±¹ »ç¶÷µéÀÌ ¾Æħ¿¡ °¡Àå ÈçÇÏ°Ô ¸Ô´Â »§Àº ±¸¿î ½Ä»§(toasted bread)ÀÌ´Ù. °¡Á¤¿¡¼­´Â ¹°·Ð 24½Ã°£ ¹Ì±¹½Ä ¾Æħ½Ä»ç(American style breakfast)¸¦ Á¦°øÇÏ´Â diner¿¡ °¡¸é, °¡Àå ÀüÇüÀûÀÎ ¾Æħ½Ä»ç·Î Ä¿ÇÇ¿Í ÇÔ²² two eggs¿Í ÇÜÀ̳ª º£ÀÌÄÁ ±×¸®°í toasted bread¸¦ ¹öÅͳª Àë¿¡ ¹ß¶ó ¸Ôµµ·Ï ³»³õ´Â´Ù. Èï¹Ì·Î¿î °ÍÀº ¹Ì±¹¿µ¾î¿¡¼­´Â ¹º°¡ À߸øÀ» ÀúÁö¸¥ »ó´ë¹æ¿¡°Ô ¡®You're toast¡¯¶ó°í ÇØ, ¡®You're in big trouble¡¯À̶õ ¶æÀÇ °­ÇÑ °æ°í¼º ¹ß¾ðÀ» ÇÒ ¶§ ³Î¸® ¾´´Ù´Â Á¡ÀÌ´Ù. ¾Æ¸¶µµ ½Ä»§À» ´Ù ±Á°Ô µÇ¸é °ÅÀÇ Åº °Íó·³ ±¸¿öÁ®¼­, Çѱ¹¾î·Î ¡®³Ê´Â ³¡ÀåÀÌ´Ù¡¯¿Í ºñ½ÁÇÑ ¶æÀ» Àü´ÞÇϱ⠶§¹®ÀÎ µíÇÏ´Ù. ¿¹¸¦ µé¾î ȸ»ç¿¡¼­ ºÒ¹ýÀ¸·Î »çÀÍÀ» ÃëµæÇÏ´Â µ¿·á¿¡°Ô, ´çÀå ±×¸¸µÎÁö ¾ÊÀ¸¸é ½É°¢ÇÑ ÀÏÀÌ ÀϾ °ÍÀ̶ó¸ç ´ÙÀ½°ú °°Àº °æ°í¼º ¹ß¾ðÀ» ÇÒ ¼ö ÀÖ´Ù.

You must stop doing this. If the boss finds out about it, you are toast.  

¹Ì±¹ »ç¶÷µéÀº Á¡½ÉÀ¸·Î hamburger³ª sandwich µîÀ» Áñ°Ü ¸Ô´Â´Ù. Àß ¾Ë·ÁÁø °Íó·³ sandwich¶ó´Â ´Ü¾î´Â 18¼¼±â ÃÊ ¿µ±¹¿¡¼­ ³ë¸§¿¡ ºüÁø Sandwich °øÀÛÀÌ ÁߴܾøÀÌ °ÔÀÓÀ» °è¼ÓÇϱâ À§ÇØ »§ 2Á¶°¢ »çÀÌ¿¡ ´Ù¸¥ À½½Ä¹°À» ³¢¿ö ³Ö¾î ¸Ô¾ú°í, ±×ÀÇ À̸§À» µû¶ó ÀÌ·± Á¾·ùÀÇ »§À» Sandwich¶ó°í ºÎ¸¥µ¥¼­ »ý°Ü³µ´Ù. ÀÌ·± À¯·¡·Î ¹Ì±¹¿µ¾î¿¡¼­ sandwich¸¦ µ¿»ç·Î ½á, ¡®to be in a very small space between the two other things(Á¼Àº °ø°£¿¡ 2°³ »çÀÌ¿¡ ³¢¾îÀÖ´Ù)¡¯¶ó´Â »óȲÀû Àǹ̸¦ ³ªÅ¸³½´Ù. ¿¹¸¦ µé¾î ¿ì¸®°¡ ÁöÇÏö Á¼®¿¡ ¾É¾Ò´Âµ¥, ¾çÂÊ¿¡ µ¢Ä¡°¡ ¸Å¿ì Å« »ç¶÷ÀÌ ÀÖ¾î ¸Å¿ì ºÒÆíÇÑ »óȲÀ» ´ÙÀ½°ú °°ÀÌ ¸»ÇÒ ¼ö ÀÖ´Ù.

I got sandwiched between the two huge men.

¹Ì±¹È¸»ç¿¡¼­ ³Î¸® ¾²À̴ ǥÇöÀ¸·Î ¡®sandwich leave policy¡¯°¡ ÀÖ´Ù. Çѱ¹È¸»ç¿¡¼­´Â 1³â Áß ÀÚ½ÅÀÌ ¿øÇÏ´Â ³¯Â¥¸¸Å­ ½¬´Â ³¯À» °®´Â °ÍÀ» ¡®¿¬Â÷¸¦ ³»´Ù¡¯¶ó°í Ç¥ÇöÇÑ´Ù. ÀÌ°ÍÀ» ¿µ¾î·Î´Â ¡®annual leave¡¯¶ó ÇÏ°í, ƯÁ¤ ³¯¿¡ ¿¬Â÷¸¦ »ç¿ëÇÏ´Â °ÍÀ» ¡¯take leave on ~¡¯À¸·Î Ç¥ÇöÇÑ´Ù. ±×·±µ¥ À̹ø ÁÖ ±Ý¿äÀÏ°ú ´ÙÀ½  ÁÖ ¿ù¿äÀÏ¿¡ ¿¬Â÷¸¦ ³» ½ÇÁúÀûÀ¸·Î Áß°£¿¡ ³¤ ÀÌƲÀÇ ÈÞÀÏÀ» Æ÷ÇÔÇØ ÃÑ 4ÀÏÀÇ ÈÞ°¡¸¦ °¡Á³´Ù¸é, Áß°£ÀÇ sandwich leave ±â°£À» Æ÷ÇÔÇØ 4ÀÏ ¸ðµÎ ¿¬Â÷¸¦ »ç¿ëÇÑ °ÍÀ¸·Î °è»êÇÏ´Â ¹Ì±¹È¸»ç°¡ ¸¹´Ù. ¹°·Ð ȸ»ç¸¶´Ù Áß°£¿¡ ³¤ sandwich leave¸¦ °è»ê¿¡ ³Ö´Â ¹æ½ÄÀÌ Á¶±Ý¾¿ ´Ù¸¥µ¥, ÀÌ°ÍÀ» ¡®sandwich leave policy¡¯¶ó°í ¸»ÇÑ´Ù. ¾î¶² ȸ»çµéÀº Áß°£¿¡ ³¤ ÁÖ¸»À̳ª ÈÞÀÏÀ» ¿¬Â÷°è»ê¿¡ ³ÖÁö ¾Ê°í ź·ÂÀûÀ¸·Î ¿î¿ëÇÔÀ¸·Î½á »ç¿øµé¿¡°Ô Ãß°¡ ÇýÅÃ(fringe benefit)À» ÁÖ´Â °æ¿ìµµ ÀÖ´Ù. ÀÌ »óȲÀ» ±×µéÀº ´ÙÀ½°ú °°ÀÌ ¸»ÇÑ´Ù. 

We have a flexible sandwich leave policy as part of fringe benefits.

¹Ì±¹ »ç¶÷µéÀº ½Ä»ç ÈÄ µðÀúÆ®(dessert)·Î °úÀÏÀÌ µé¾î°£ ´Ü¸ÀÀÇ ÆÄÀÌ(pie)¸¦ Áñ°Ü ¸Ô´Â´Ù. ÀÌ »§Àº ÇÇÀÚó·³ µÕ±Ù ÇÑ ÆÇÀ¸·Î ±¸¿öÁö±â ¶§¹®¿¡ °¢ÀÚ ¿øÇÏ´Â ¸¸Å­ÀÇ Á¶°¢À¸·Î À߶óÁ® Á¦°øµÈ´Ù. ÀÌ·± ½ÄÀÇ ¡®serving¡¯ ¹æ½Ä ¶§¹®¿¡ ¹Ì±¹¿µ¾î¿¡¼­´Â ¡®share of the pie¡¯¶ó´Â Ç¥ÇöÀ» ³Î¸® ÀºÀ¯ È®´ëÇØ ¾´´Ù. ¿¹¸¦ µé¸é °æÁ¦ºÐ¾ß¿¡¼­ ÀÏÁ¤ÇÑ ¾çÀÇ ¼ö¿ä¸¦ °¡Áø ½ÃÀå(market)À» Å« ÇÑ µ¢¾î¸® ¡®pie¡¯·Î ÀºÀ¯ÇÏ°í, ±×°ÍÀ» ³ª´©¾î ¸Ô´Â »óȲÀ» ÀºÀ¯ÀûÀ¸·Î Ç¥ÇöÇÑ´Ù. ½ÃÀåÁ¡À¯À²À» ³ôÀ̱â À§ÇÑ ¹æ¹ýÀ» ³íÀÇÇϴ ȸÀÇ Áß ÀÚ½ÅÀÌ »ý°¢ÇÏ´Â 3°¡Áö ¹æ¹ýÀ» Á¦½ÃÇϸ鼭 ´ÙÀ½°ú °°ÀÌ ¸»ÇÒ ¼ö ÀÖ´Ù.

Every company is competing for a bigger share of the pie. Here's my two cents. Here are three ways to enlarge our share of the pie.  

¡®pie¡¯°¡ µé¾î°£ ¶ÇÇϳª ³Î¸® »ç¿ëµÇ´Â ÀºÀ¯ Ç¥ÇöÀÌ ¡®have a finer in every pie¡¯´Ù. ¡®to be involved in many different activities(¸¹Àº ´Ù¸¥ Àϵ鿡 °ü¿©ÇÏ´Ù)¡®¶ó´Â ¶æÀÌ´Ù. ¾Æ¸¶µµ ÀÌ Ç¥ÇöÀº ºÎ¾ý¿¡ ³Ê¹«µµ ¸À³­ ³¿»õ³ª´Â pie°¡ ÀÖ´Â °ÍÀ» º¸¸é, ´©±¸¶óµµ ¸ô·¡ µé¾î°¡ ¼Õ°¡¶ôÀ» Âñ·¯ »ì¦ ¸Àº¸°í ½ÍÀº Ã浿ÀÌ ÀÏ°Ô µÇ´Â »óȲÀ» ÀºÀ¯ È®´ëÇÑ Ç¥ÇöÀÎ µíÇÏ´Ù. ¸ÀÀÖ°Ô º¸ÀÌ´Â ¸ðµç pie¿¡ ¼ÕÀ» ´ë´Â »ç¶÷Àº ¿å½ÉÀÌ Á¤¸» ¸¹Àº »ç¶÷ÀÏ °ÍÀÌ´Ù. ¹Ù·Î ÀÌ·± ÀÌÀ¯·Î ÀÌ Ç¥ÇöÀº, »ó´ë¹æÀÌ ¿øÇÏÁö ¾Ê´Âµ¥µµ Áö³ªÄ¡°Ô ¸ðµç ÀÏÀ» ´Ù ÀڱⰡ ÇÏ·Á´Â »ç¶÷µéÀ» ¹¦»çÇϱâ À§ÇÑ ºÎÁ¤ÀûÀÎ ¶æÀ¸·Î ÁÖ·Î ¾²ÀδÙ. ¿¹¸¦ µé¾î °áÈ¥½ÄÀ» ¾ÕµÐ ½ÅºÎ°¡ ¸ðµç °áÁ¤À» ÀÚ½ÅÀÇ ¶æ´ë·Î ÇÏ·Á´Â ½Ã¾î¸Ó´Ï¿¡ ´ëÇØ ´ÙÀ½°ú °°ÀÌ ºÒÆòÇÒ ¼ö ÀÖ´Ù.

My mother-in-law has a finger in every pie. She has set the date and place for our wedding. Now, she's ordering the catering service. She's even choosing the flowers. 

ÇÑÆí ÀÌ Ç¥ÇöÀº ¹«½¼ ÀÏÀ̵ç Àû±ØÀûÀ¸·Î ÇÏ·Á´Â ´É·ÂÀÖ°í ¿­Á¤ÀûÀÎ »ç¶÷À» ¹¦»çÇÒ ¶§µµ ÀûÁö ¾Ê°Ô »ç¿ëµÈ´Ù. ¿¹¸¦ µé¾î »ó»çµé Áß ¸ðµç ÀÏ¿¡ Àû±ØÀûÀ¸·Î °ü¿©ÇÏ¸ç ¼Ö¼±¼ö¹üÀ» º¸ÀÌ´Â »ç¶÷À» ĪÂùÇϱâ À§ÇØ ´ÙÀ½°ú °°ÀÌ ¸»ÇÒ ¼ö ÀÖ´Ù. 

My boss has a finger in every pie. She is involved in almost every aspect of management, grudging no time and effort. (Áß±âÀÌÄÚ³ë¹Ì °´¿ø=°¡Å縯´ëÇб³ ¿µ¾î¿µ¹®ÇкΠÀÌâºÀ ±³¼ö)

<ÀúÀÛ±ÇÀÚ ¨Ï Áß±âÀÌÄÚ³ë¹Ì. ¹«´ÜÀüÀç ¹× Àç¹èÆ÷ ±ÝÁö>

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